Modern Menswear Label
Studio Luho is a menswear label creating pieces for the modern man: tactile, fluid, and meant to be worn. A relaxed silhouette, a trouser cut with enough drape to move naturally, or a piece of hardware that dulls quietly.
These are standalone silhouettes, constructed here in Melbourne. Cut from premium materials, they bring a tactile weight to everyday life. You break them in, wear them down, and repair them when they finally give. You might fray a cuff, patch a knee, or just leave the scuffs. Like an open log. Garments designed to embrace, over time, the damage they go through.
Luho (Tagalog, from the Spanish lujo): luxury
UNBOTHERED
+ AUTHENTIC
+ INTENTIONAL
MADE IN MELBOURNE
Studio Luho was founded by Hugh and Javier. An ongoing project to create the versions of the clothes they themselves wanted to wear. Made by a tight circle of local makers.
It’s this intentionally unbothered reality that shapes Studio Luho: textiles that soften with constant use, fluid cuts that settle onto the wearer, and hardware that develops a natural patina over time.
Their approach to design rejects seasonal cycles and forced narratives. Sourcing ideas from classic menswear and re-engineer the proportions for right now. Studio Luho reflects an ongoing commitment to considered design; building a definitive standard where every piece has earned its place.